Coachella All Access Experience

GoldenVoice, a division of AEG Live produces the annual Coachella Arts and Music festival at the Empire Polo Fields in Indio, CA every April. Steve and GoldenVoice teamed up to offer Steve’s vision of a luxury one-of-a-kind experience to select clients. 

What we provided:

• Private tour coaches in private backstage lot complete with A/C, BBQ’s, media centers and of course bathrooms including showers.
• Coachella Roadie to serve as your personal onsite guide to grab beers, take pictures or drive around in a personal golf cart so that guests were able to see every band they wanted.
• All Access wristbands providing backstage access and parking as well as the ability to see every bit of the grounds without limitations. 
• Catering backstage with artists, crew and staff.
• Full on bus hospitality according to the guests ‘rider’.

Results:
Guests and clients wanted to repeat the experience the following year.